Today I overheard something that shocked me!


In case you didn't know, October is Breast Cancer awareness month!
I say "in case you didn't know" because today as I was waiting in line for my coffee, I overheard the person in front of me say something that caught me a little off guard.

Why does Breast Cancer need an entire month dedicated to awareness? Everyone knows about breast cancer!

After hearing that, I was a little taken aback for a couple of reasons. First off, it caught me off guard that someone would so casually dismiss something as serious as breast cancer. Secondly, I was instantly reminded of all the people I know personally who have been affected by Breast Cancer.
According to About 1 in 8 U.S. women will develop invasive breast cancer over the course of her lifetime. With statistics that high, it is severely likey that everyone knows somebody who has been affected by or been a victim of Breast Cancer.
That is when I realized that the person in front of me was not complaining about Breast Cancer awareness. They were simply pointing out that millions of people are affected by it each year. And I think this is a good reminder for all of us. We have all heard too many sad stories Concerning victims of Breast Cancer and their Families. So people are definitely aware that breast cancer exists and that it affects many.
But are people aware of things like how to recognize symptoms? How to test for it? Or even how to manage fears?

It is important to keep spreading awareness for these reasons. Fortunately, there are many Organizations and Businesses that help spread awareness and even donate to research. I am proud to be a part of a business that does!

This is more than just a pretty Color. With every Kiss For A Cause color sold, Senegence donates $1 of the proceeds to The Make Sense Foundation, which is then forwarded to Breast Cancer research and awareness efforts. Together, we can help towards the goal of finding a cure for this deadly disease.

When I first started my Lipsense collection, my husband asked why the color was called "Kiss For a Cause". After I told him about The Make Sense Foundation, he joked about wearing it in support of Breast Cancer awareness. He never actually wore it though. I for one will be sporting this color all month in support of Awareness. Maybe he will join me this time!

Jamie Terry